The International Business IB23-25 project aims to promote the competitiveness and export capacity of a group of SMEs in the Home, Office, and Automobile sectors through collective participation in fairs and international missions, the implementation and promotion of international marketing strategies, digital transformation, and the development of e-commerce in SMEs.
THE PROJECT
SECTORS
Home
Automobile
Office
The project is available to the
NUTS II regions: Northern and Central Portugal.
117
PARTICIPATING
COMPANIES
TIME FRAME
01.05.2023
TO 30.04.2025
TOTAL ELIGIBLE
INVESTMENT
7.373.726,41 €
TARGET MARKETS
MOROCCO
GERMANY
UNITED KINGDOM
ITALY
MEXICO
USA
ELIGIBILITY
CONDITIONS
Have no debts to the Portuguese Tax and Customs Authority or Social Security.
Have positive equity.
Have a chartered accountant.
Be licensed.
SME certification.
Register or plan to register exports by 2026.
ELIGIBLE COMPANIES
Micro, Small, and Medium-sized enterprises involved in economic operations
that aim to produce tradable and internationalisable goods and services.
PROJECT
MEASURES
International
Fairs
E-commerce
and the digital transformation
of SMEs and Marketing campaigns
Training
Business
Missions
INTERNATIONAL
FAIRS
Insights-X Fair
11th to 13th October 2023, Nuremberg, Germany
Host Milano
13th to 17th October 2023, Milan, Italy
Ambiente, Christmasworld, and Creativeworld
26th to 30th January 2024, Frankfurt, Germany
Home products show
Ceramitec
9th to 12th April 2024, Munich, Germany
Automechanika
10th to 14th September 2024, Frankfurt, Germany
Ambiente, Christmasworld, and Creativeworld
7th to 11th February 2025, Frankfurt, Germany
Home products show
BUSINESS
MISSIONS
3rd to 7th June 2024 2024
10th to 16th November 2024 2024
17th to 21st March 2025 2025
E-COMMERCE AND
DIGITAL TRANSFORMATION
OF SME’S AND MARKETING
CAMPAIGNS
Modality A – Selling beyond borders
Online store, Strategy and action plan, Social media
and content marketing, User-centred design (UX)
Modality B – Improving online sales performance
Online store, Marketplace presence,
Social media and content marketing,
Search Engine Optimisation (SEO) and Search Engine Advertising (SEA)
Strategic and creative brand development
for own product(s)
TARGET MARKETS:
United Kingdom, France,
United States of America,
Germany and Italy
TRAINING
Seminars . Workshops . Webinars . Networking
International Conference
Opinion Makers Roadshow
